Maximising Revenue from Hybrid/Virtual Events


G3+G4 12/16/2020 14:00 - 14:45

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Ailynn Seah
Liu Ping
Eri Kubota

During the COVID-19 pandemic, many events have been forced to move to a virtual or hybrid format, and now many meeting organisers expect hybrid events will continue beyond COVID-19. The question that meeting stakeholders must ask is, “how can we monetise our virtual/hybrid event?” Organisers, venues, PCOs, and all meeting suppliers must seek ways to survive and thrive in the COVID-19 environment and into a new era for meetings. Here, we will learn tips from meeting professionals who have implemented powerful ideas to quickly adapt to the sudden change we have all faced.

 

Information subject to change