Digital Innovation of the MICE Industry in the Post Pandemic Era

G3+G4 12/16/2020 16:25 - 16:55

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Eric Chen
Anthony Vallario

As COVID-19 has changed the MICE industry profoundly,business events are set to evolve towards multi-sensory and hybrid manner. Digital innovation is well accepted as the new drive force for high quality development. The forum will invite speakers from different sectors (government agency,venue,PCO and etc) to share their organizations’ experience in digital transformation and discuss over the real practice of integrating technology with MICE industry.


This session is powered by Xiamen MICE Industry Promotion Agency